Dec 16, 2018  
College Catalog 2017-2018 
College Catalog 2017-2018 [ARCHIVED CATALOG]

COM 240 Persuasion in Everyday Life

Credits: (3)
This course is an investigation of the various communication theories of persuasion as applied to the devising of persuasive messages, the presentation of persuasive messages, and the critical analysis of persuasive messages in a variety of contexts. Class activities, discussions, readings, and assignments are designed to develop communication skills necessary for effectiveness as producers and consumers of persuasive communication.